Τhe Dictionary of #Psychology and #Psychoanalysis Trends 9

 

#Framing #effect (1981):

An effect of the description, #labelling, or presentation of a problem on responses to it. A classic example was provided by Israeli-American psychologists Amos #Tversky (1937-1996) and Daniel #Kahneman (born 1934), who invited participants to choose between two programmes for combating an unusual disease that was expected to kill 600 people.

Source: Source: The Oxford Dictionary of Psychology - Andrew M. Colman (4th edition, 2015: Oxford University Press).